PPC + SEO

Search Engine Marketing
Search Engine Marketing

PPC

Search Engine Marketing
Search Engine Marketing

SEO

We combine pay-per-click advertising and search engine optimization to help brands dominate both organic and paid search results. Our PPC and SEO strategies lead to high ad rankings and click-through rates while lowering costs.

Paid Search

We communicate you brand’s core concepts through compelling ad copy, title tags and meta descriptions to create search ads and display ads that drive traffic and increase conversions. In depth keyword research enables us to determine which organic and PPC keywords have the highest conversion rates for your business. This information is used to determine bid strategies that align with your campaign goals to achieve maximum marketing ROI. Optimized landing pages directly related to your ad groups provide prospects with a complete brand experience, leading to higher quality scores and click-through rates. On going campaign management includes keyword optimization, bid adjustments and testing of both ad copy and landing pages to ensure peak campaign performance.

Re-Targeting

We set up re-targeting campaigns that keep your brand in front of potential customers who have visited your website or mobile app as they continue along their journey to conversion completion. These highly personalized ads drive quality traffic and lead to a low cost per acquisition and high conversion rates. Remarketing exposes your brand across the web to a highly targeted audience, making it a cost effect way to build both brand awareness and brand recognition.

Search Engine Optimization

Our all-in-one approach to search engine optimization combines on page and off page optimization, image and video optimization, directory and search engine submissions, link building and content writing to drive organic traffic to your website. We optimize site architecture, internal link flow, title tags, meta descriptions, URL structure and site speed to convince search engines your site provides visitors with the best results for their search queries. Content optimization focuses on terms your audience will use in their searches to drive traffic that converts and causes authoritative sites relevant to your business to link back to your pages. Our link building techniques raise your visibility by helping you get listed in influential directories both locally and internationally. This increases domain authority and leads to higher organic rankings, quality leads and increased sales.

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